SocialLadder Blog - Ambassador Spotlight

SocialLadder Ambassador Spotlight: Marissa Stevens

 

Welcome back to our Ambassador Spotlight series! We’re featuring the top ambassadors of various programs from all around the SocialLadder ambassador network to give our ambassadors a chance to tell everyone about their memories, interests and passions – all of the things that fuel awesome communities and experiences!

 

New Spotlight Ambassadors are selected each month. Be sure to keep up with the top tier of ambassadors and you could be featured next!

This month’s Spotlight Ambassador is Marissa!

 

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We got the chance to talk with Marissa and find out a little bit about her and her favorite festival experiences!

 

What has been your best festival experience?

My best festival experience would have to be Tomorrowworld USA 2015. My crew and I decided to go last minute, which always leads to uncertainty. I packed up all my luggage and camping gear, checked 3 bags, and hopped on a plane to Georgia. It was my first and only Tomorrowworld experience.

It amazed me how all of the extravagant stages came from Tomorrowland Belgium the year before. Every detail of TW from the theme, to the stages, to the decorations, to the development of Dreamville gave it a feel where you didn’t feel like you were on earth but a magical land living in a dream for 4 days. It was full of the best vibes I have ever experienced. It was also extremely spread out on beautiful grounds, so you rarely bumped into people and had plenty of room to dance. Despite all the rain and mud 2015 endured, I wouldn’t trade it or have wanted it any other way.


What’s your favorite part of being an ambassador?

One of my favorite parts of being an ambassador is all the friendships I have made over the years from the people I have sold tickets to and people I have been ambassadors with. Being an ambassador for EDM events and festivals for the past 3 years has truly changed my life in so many ways. I never thought I would ever be selling the amount of tickets I am today for big music festivals.

There was a time about 5 years ago I couldn’t even make it to a concert because it was hard to find a friend that wanted to go to an EDM show or festival. I live in upstate NY, just under 5 hours away from NYC. There are no nightclubs here. We rarely get shows and it’s usually just smaller names. I will never forget 4 years ago, I was finally going to make it to my first festival ever –  Electric Zoo. Unfortunately, people backed out last minute and I was stuck with a 3-day ticket I had to sell. I wanted to cry inside and thought to myself “how am I ever going to sell this ticket?” After days of stress and anger, I got lucky and was able to sell the ticket. I ended up going to Electric Zoo that year just for one day with a couple of friends I met at a local EDM show. I was sad to not get the full experience but happy I at least got to experience one day of a festival for the first time.

Since that year, I have attended Electric Zoo every year for all 3 days. 2016 was my first year as an ambassador for Mysteryland and Electric Zoo. I sold over 150 tickets for MLUSA and almost 250 tickets for ezoo. In 2017, I still remain in first place in ticket sales. Every festival and every show is a new opportunity to make new friends who share the same love and passion you do from all over the world. In the past 5 years, I have went from not knowing anyone in the EDM world to not being able to walk 10 steps without knowing someone. I never thought I would ever have friends to go on these amazing adventures with. I have met life long friends that will be at my wedding someday.


What are some tips you have for people who are just starting up and want to sell more tickets?

  My advice to fellow ambassadors and new ambassadors one of the most important traits to have to be successful is you have to be social – bottom line. If you’re quiet, shy, and barely associate with people in the edm scene by keeping to yourself and just going to a festival to do your own thing, then being an ambassador is not for you. You probably won’t even sell the bare minimum to earn that free ticket. Be social – it’s all about networking whether you are at a festival, in line at the porta potties or in line for a drink. You have to have that ‘make friends with everyone’ personality.


My favorite part of going to festivals?

The music is definitely what brings us all there and together but everything that goes along with it is what brings you back over and over. My favorite part of going to festivals aside from the amazing mind blowing music that I’m so addicted to is the people and the amazing vibes from every person you cross paths with. I love the creative funny totem signs that can’t stop making you laugh (so you have to take a picture and meet its creator), the crazy costumes, the creativity, everyone expressing themselves how they want, dressing as their favorite character as a child that they still love, or dressing as a sparkly mermaid or thinking you’re a Disney princess still in your mid 20s. Anything goes! No one cares what you do for a living, how much money you make, what you believe in or your sexual orientation. We are all beautiful! You are looking at life through a glass of no judgement the second you walk past those gates.


Thanks to Marissa for her awesome answers, and for painting such a great picture of her passion and experiences as a music fan and an ambassador!

You can go follow Marissa on Instagram and twitter at @315ravegirl!

 

 

SocialLadder fortress festival 2018

SocialLadder and Fortress Presents Team Up for the 2018 Fortress Festival!

We’re proud to announce that SocialLadder and Fortress Presents have partnered up to bring you the 2018 Fortress Festival ambassador program!

Fortress Festival is a two-day celebration of music and culture that made its debut in 2017 and is hosted in the Modern Art Museum of Fort Worth, right in the heart of Fort Worth’s renowned Cultural District. In its inaugural year the festival attracted over 9,000 attendees and featured two stages; one on the Will Rogers Memorial Center grounds and the other on the reflecting pond at the Modern Art Museum of Fort Worth, which added cultural and creative elements to the festival atmosphere.

In their first year, Fortress Festival boasted an incredible & genre-spanning lineup, featuring big names like Run The Jewels, Flying Lotus, Purity Ring, SURVIVE, Wolf Paradise and Slowdive!

This year’s Fortress Festival lineup includes: Father John Misty, Courtney Barnett, De la Soul, RZA ft. Stone Mecca, as well as many other awesome artists!

Already excited? SocialLadder has a number of awesome rewards that Fortress Festival ambassadors can start working towards! For this year’s festival, ambassadors can redeem points for GA tickets, VIP tickets,  artist green room access, and social media shoutouts! So if you want to hook your friends up with discounts on their tickets and get rewarded on the way, join the ambassador program and start earning points today!

Click here to sign up for the Fortress Festival ambassador program!

How To: Sell Out Your Conference!

 

How do you sell out a conference? Your strategies might differ from those employed by other types of events. In this post, SocialLadder will provide you with some tips and tricks for conference promotion that will have you on your way to selling out your event!

  • Start Early: Everything should start early: planning, organizing, and promoting. If you have your marketing materials in place ahead of time, you can start offering early bird tickets; it gets people thinking and talking about your event, and also gives the event-goers who already know that they would like to attend the chance to get purchasing tickets off of their to-do list.

  • Offer Cheap Ticket Options: Conferences tend to fall on the more expensive side, so promoting discounted or cheap tickets is a good way to call attention to the event and get tickets sold. As mentioned above, early bird tickets are a great way to get interested parties to your event who would otherwise not be able to afford it; you might also offer discounted tickets for a single day of your event, or even just the keynote timeslot. Consider running an ambassador program to give interested attendees a chance to earn free tickets in return for promoting your event and selling tickets!

  • Have A Ticket Giveaway Contest:  Along the same lines as offering cheap tickets, you can use a ticket giveaway contest as an opportunity to promote the conference. Whereas other types of events might run a lottery here, conferences might consider running a fun or challenging competition aligned with the theme of the conference.

  • Don’t Neglect Social Media: Social media is a powerful tool when it comes to promotion, but many conferences do only the bare minimum. It’s not enough these days to simply have a Facebook page and a corresponding event; a good game plan puts your brand on platforms like Instagram and LinkedIn as well, with content going out year-round and ramping up in advance of your event.

  • Use Your Panelists: Your event has a built-in word-of-mouth promotion team, whether you’re using it or not. Your panelists and presenters should be reaching out to their entire network to get their fans,  friends and family to see them speak. Consider using a brand ambassador solution like SocialLadder to catalyze this natural process and organize it into a true sales machine!

  • The Fear Of Missing Out: FOMO is quite real, and moreso in 2018 than ever! Exclusivity and necessity are the name of the game here. Can you offer your attendees the feeling that they’ve got the inside edge from attending your conference? Make sure that your event is well-photographed and recorded; a good “afterglow” being spread around on social media is key to fomenting some FOMO around your next event!

 

Of course, the backbone of your event will be your presentations, panels, and activities, but solid promotional strategy is the key to growth. Selling out is an ambitious goal – but if you’re just entering the live event arena, you should be shooting for the stars anyway! Good luck!

Click here to read more about the benefits of having an ambassador program!

SocialLadder Has Partnered with Okeechobee Music & Arts Festival!

SocialLadder is excited to announce that we’ve partnered with SoundSlinger to promote this year’s Okeechobee Music & Arts Festival!

The Okeechobee Music & Arts Festival was founded just 2 years ago, in March 2016 and is annually held in the Lake Okeechobee area in Florida. It has established itself as one of the largest music festivals annually held in the US, drawing more than 32,000 people to attend the 3-day event in 2016 and over 36,000 people to the festival last year!

Since the inaugural festival in 2016, the Okeechobee Music & Arts Festival festival has featured a consistently impressive list of artists, including past appearances from Kings of Leon, Kendrick Lamar, Wiz Khalifa, Post Malone, Logic, Flume, ODESZA, Porter Robinson, Mac Miller, GRiZ, RL Grime and Louis The Child! This year, the festival has already announced an exciting list of performers, which includes Travis $cott, Bassnectar, Arcade Fire, Big Gigantic, Foster The People, Zeds Dead, Illenium and more!

Already excited? SocialLadder has a number of awesome rewards that Okeechobee ambassadors can start working towards! For this year’s festival, ambassadors can redeem points for merchandise packages, GA tickets, VIP tickets, camping + parking passes, backstage access and even some meet & greet experiences! So if you want to hook your friends up with discounts on their tickets and get rewarded on the way, join the ambassador program and start earning points today!

SocialLadder December RoundUp

Monthly Festival Round-Up: DECEMBER 2017

We’ve been hard at work this December and there are a bunch of new events that we’re extremely excited to announce!

We’ve launched ambassador programs for a number of events, ranging from concerts to food truck festivals and all the way to comicon-style events. Here’s a brief list of some of the most interesting events SocialLadder has launched ambassador programs for in December:

 

Road To One City: Oklahoma City

This awesome event is actually the second stop on EDM DFW’s journey to One City Music & Art Festival! During this stop on the voyage, One City is bringing a combination of energies from Jazz, Hip-hop and EDM to the table and are donating the proceeds of the event to the City Rescue Mission food and supply drive. If you want to join the Road To One City: Oklahoma City ambassador program, click here.

 

Lakes Jam

Lakes Jam is an annual country and rock festival that’s hosted in the beautiful lakes area scenery of Brainerd, Minnesota. Lakes Jam has consistently boasted strong lineups year after year, with some of the best country artists in the country coming to Minnesota each year! They’ve previously hosted big names like Toby Keith, Bret Michaels, Survivor, Styx, Whiskey Myers, Lee Brice, Chris Hawkey, Maggie Rose, Clay Walker and more! If you want to join the Lakes Jam ambassador program, click here.

 

Space City Food Truck Festival

Formerly known as the Space City Food Truck Party, this is the 3rd consecutive year that this awesome two-day food truck festival has been hosted in Houston, TX! This great food truck festival boasts two stages with live performances that combine the brilliant sounds of R&B and Hip-Hop with the joy of incredible food served from over two dozen trucks! If you want to join the Space City Food Truck Festival ambassador program, click here.

 

Nerdfest

Nerdfest is a small, comicon-type celebration of nerd culture and visual storytelling that is hosted in San Francisco, CA. This awesome event has endless food and drinks, a DJ set, Lightsaber performances and also features a lengthy list of live performances by comedians, speakers, game makers, filmmakers and more! If you want to join the Nerdfest ambassador program, click here.

 

Vipers Pro Basketball

The Libertyville Vipers are a professional basketball team that plays in the American Basketball Association -the largest and most diversified professional sports league in the US. The league plans to expand to over 100 teams and in order to deliver sports entertainment on a community level On top of all that, proceeds go to a good cause! The Vipers will be donating time and money to local Illinois charities! If you want to join the Vipers Pro Basketball ambassador program, click here.

Congratulations to Firefly!

 

Congratulations from all of us at SocialLadder to Firefly Music Festival for winning first place in the “Best Community Engagement + Relationship with Fans” category of the XLIVE FESTX AWARDS 2017!

 

What are the XLIVE FESTX awards? The Everfest-XLIVE FESTX awards were created in 2016 to recognize achievement in festival organization. The XLIVE awards bring together festival innovators and producers, as well as other important people behind the festival scenes. By having categories like “Best Food Festival” and “Best Fan Community,” these awards recognize different festivals and genres across the nation and their hard-earned accomplishments.

Firefly, produced by Red Frog Events and Goldenvoice, is a music festival that people from all over the world travel to attend. For the past two festivals, Firefly fans on SocialLadder were able to share selfies of their festival fashion, answer quizzes about the lineup, and get their friends to buy tickets in exchange for earning rewards like tickets, merchandise, and exclusive experiences at the festival.

SocialLadder is incredibly proud to take part in the Firefly Festival process, and we’re glad to help facilitate the relationship between the festival and its fans that makes Firefly such an awesome experience year in and year out. Congratulations from us to them for all of their hard work and success!

For more on SocialLadder & Firefly, see our previous blog post!

Want to read more about the XLIVE FESTX Awards? Click here!

 

GroundUP Music Festival 2018: Now on SocialLadder!

As this cold snap batters the eastern seaboard through the end of the holidays, we’re already dreaming of warmer weather and the great events and festivals to come next summer. What better way to start SocialLadder’s 2018 than by teaming up with sunny Miami Beach’s GroundUP Music Festival?

GroundUP is a cutting-edge music festival that saw its first festivities in 2017. Hosted by Snarky Puppy, it features a full host of talented musicians all roughly aligned in the jazzy, funky constellation of Snarky collaborators, friends, and influences.

Same as 2017, 2018’s GroundUP Music Festival is taking place right on North Beach Bandshell in Miami, Florida. With three days of great music and warm weather, as well as an immersive environment for artists and attendees, this is a festival you do not want to miss!

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Previous GroundUP artists include Esperanza Spalding, Jacob Collier, and David Crosby.
This year, Snarky Puppy will be featured for all three nights – and GroundUP 2018’s lineup also includes The Wood Brothers,  The Flecktones Trio feat. Béla Fleck, and many more awesome artists!

Want to see every artist on this loaded bill perform? You’re in luck, because GroundUP has no overlapping times. You’ll be able to listen to your fill!

By becoming a SocialLadder ambassador, you will have the opportunity to earn awesome rewards! This includes free tickets, free merch, as well as tons of other cool things to choose from!

Click here to join the SocialLadder ambassador program!

SocialLadder Blog - Ambassador Spotlight

SocialLadder Ambassador Spotlight: Aaron Corbett

 

Welcome back to our Ambassador Spotlight series! We’re featuring the top ambassadors of various programs from all around the SocialLadder ambassador network to give our ambassadors a chance to tell everyone about their memories, interests and passions – all of the things that fuel awesome communities and experiences!

New Spotlight Ambassadors are selected each month. Be sure to keep up with the top tier of ambassadors and you could be featured next!

This month’s Spotlight Ambassador is Aaron!

 

SocialLadder Ambassador Spotlight: Aaron Corbett

 

Aaron is one of the top Ambassadors for Lights All Night 2017, and he recently became the first SocialLadder ambassador to earn 1,000,000 challenge points! We got the chance to catch up with Aaron and hear some of his thoughts on his experience as a top-ranking ambassador.


So, Aaron – tell us about yourself!

“I️ love festivals, obviously! I️ spend a good portion of my time and money on them, mainly because I always seem to have an awesome time when I attend them. The music, the people, the vibes –  they’re just awesome! In my free time, I️ enjoy working on cars!


What has been your best festival experience?

Best festival experience was falling in love with dubstep at Lost Lands this year.

 

What is the best part of being an ambassador?

“The best part of being an ambassador is getting a chance to be a part of the festival – not just being an attendee, but helping make the festival what it is!”

 

What are some tips you have for people starting up and want to sell more tickets?

“When talking to people about the festival, just explain why you want to go and why you’re excited about it. that’s the easiest way to promote because people will want to go if they can tell you’re excited about it!”
Aaron is in it for the awesome music, vibes, and people. You can follow Aaron on Instagram over at @aaron_corbett!

 

SocialLadder Blog - Meet SocialLadder Team!

Meet The SocialLadder Team: Jake

Meet Jake – the first team member to be featured on our new SocialLadder “Meet the Team” series! We got the chance to sit down with him, ask him some questions about work & life, and find out what makes him tick!

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WORKING AT SOCIALLADDER

The thing I like most about working at SocialLadder is the excitement! There’s an awesome sense of motivation that I get from feeling like there’s always something big around the corner – the excitement that I get from our roadmap and the energy of the team around me keeps me motivated!”

 

WORKDAY ROUTINE

“I take the train into work, so I get oriented with some sort of audio – music, podcasts, poetry – that gets me into the zone to work (along with some coffee). From there, I wear a lot of hats here – managing the office, helping oversee account delivery, recruitment, etc. That keeps things varied from day to day! The constant is usually taking a little time off in the middle of the day to grab a delicious lunch special in Chinatown.”

 

FUN FACT!

“It’s not all that interesting to me, but most people are interested to know that I love to make music! Whether I’m playing with a band or making music on my computer, I’m constantly thinking about writing music. It’s definitely fun to be able to play a sax solo!”

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CHALLENGES

“I’m very lucky to have been given all the opportunities I have had in my life; the biggest challenge I’ve faced has definitely just been making it through all of my schooling, though. I had a tough time in high school being motivated to do any work at all – even in college, I was just way too off-the-wall to sit still in a lecture. So I’m very proud that I was able to reel myself in and become a more organized and hardworking person!”

 

ATHLETICS

“I used to play lacrosse, which I was pretty good at, but I really soured on it because of the sort of hardcore team-sports hierarchy. So I played more golf, which I soured on because I started caddying, and the last thing I wanted to do was go back out on the course! I like to play pick-up basketball, but my real favorite sport is probably football – I’m a fanatic, and I love to stay up-to-date on all things NFL when the season is in swing. Go Eagles!”

 

MUSIC

“I really listen to everything – my grandpa gave me a love of jazz like Louis Jordan, my dad gave me a love of classic rock like Santana & Grateful Dead, and I personally love to make hip-hop and experimental electronic music. But right now, my favorite stuff is anything disco-related – French house, nu-disco, and even just the straight-up old school stuff. It’s the best dancing music!”

 

FAVORITE FOODS

“I have a couple favorite foods to eat, and most of them are seasonal, but almost all of them are soup! I like spicy gazpacho in the summer, and something hearty with noodles like pho or laksa when it’s cold out. I also really like pasta – ravioli stuffed with seafood or some gnocchi are personal favorite eats. My favorite dish to cook is tonkatsu – Japanese fried pork. I have a soft spot for anything fried! My girlfriend & her family taught me to make fried Vietnamese spring rolls, which are super-delicious!”

 

FAVORITE CONCERT

“The best concert I’ve ever attended was Flying Lotus – I’ve seen him twice, and I think he’s just on a completely different level than anyone else in the world when it comes to creating mind-blowing music with a computer. He’s also linked up with crazy graphics artists, so the whole concert experience with him is just insane. If you can ever catch him on tour, I highly recommend it!”

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IF HOLLYWOOD MADE A MOVIE ABOUT YOUR LIFE, WHO WOULD YOU LIKE TO SEE CAST AS YOU?

“If there was a movie about my life, the only person I could trust to make me interesting on the screen would be Christian Bale! I’d probably end up seeming like a psychopath, but that’s okay. He’s absolutely my favorite actor! Close second would go to Tom Hardy, but he’s a couple sizes too buff to play me!”

 

IF YOU COULD INTERVIEW ONE PERSON (DEAD OR ALIVE) WHO WOULD IT BE?

“I would love to interview Wallace Stevens – I love poetry, his especially. He was also just a fascinating person – on the way to becoming a legendary modern poet, he lived and worked at an insurance company for his whole life! Similarly, William Carlos Williams, who worked as a physician. Both would have a lot to say about the sort of abstract philosophical world of poetry colliding with “normal” everyday life, I think.”

snowbass festival

Festival Announcement: SocialLadder has teamed up with SnowBass!

SocialLadder is excited to announce that we’ve partnered with Outlaw Events to promote this year’s SnowBass Festival!

SnowBass is a unique festival in the Netherlands that occurs just outside of Amsterdam and combines some of the greatest things in the world: snow games, music, beer and great people! This awesome event provides attendees with several beer gardens, incredible food, a selection of winter sports to play and 3 different heated music-listening areas!

This year’s lineup includes a variety of artists, specializing in all different kinds of electronic music so that attendees can listen to whatever music their hearts and ears desire. Snowbass 2018 has Darkraver, Dr. Rude, Dr. Phunk, The Viper and Deepack making appearances in the “freestyle” section; E-Force, Adrenalize, Sub Sonik, Devin Wild, Keltek and Rvage are performing in the “hardstyle” area and Bass-D, Catscan, Pavo, Gizmo, Bountyhunter and Backfire set to play in the third area!

Already excited? SocialLadder has a number of awesome rewards that Snowbass ambassadors can start working towards! For this year’s festival, ambassadors can redeem points for food tokens, beverage tokens and even free tickets to the festival! So if you want to hook your friends up with discounts on their tickets and get rewarded on the way, join the ambassador program and start earning points today!